AOB Engaged by an Iconic New York Label

Through its relationship with Seelig Entertainment (TSG) – producers and financiers of global-hit movies such as “The Greatest Showman”, “Avatar” and many more – in 2019, AOB was introduced to and engaged by the iconic, New York-based Ruff Ryders hip hop label – original home of artistes such as DMX and Eve – to consult and advise on the relaunch strategy of the label. The first significant outing will be the airing on BET in early 2020 of the eOne production of the “Ruff Ryders Chronicles” documentary series.